Type

Agriculture B2B SaaS

Agriculture B2B SaaS

Agriculture B2B SaaS

Duration

3 years

3 years

Date

Date

#

UX Design

#

Workshop

#

Design System

#

UI Design

Improved farm audit times by over 30%.

A consultancy's internal product design team needed additional capacity to meet their client's priorities. By creating an application that includes features that have never been combined before we created new ways of looking at and acting on data sets.

Agriculture

About the Project

They needed a Product Design Consultant to help launch the MVP. A 6-month engagement turned into nearly 3 years of continually adding features while improving the user experience.

“This will help me make faster decisions without having to go all the way back to my office.”

Research Participant, Farm Owner

UI Designs for Agriculture B2B SaaS Product

The Problem

Farm managers keep their business data scattered across multiple digital and physical sources.

Workflows and mandatory audits took up a significant amount of their time. They wanted a single source to house everything and speed things up.

Summary of Design Research Findings
UI Designs for Agriculture B2B SaaS Product
UI Designs for Agriculture B2B SaaS Product

Outcomes

Complex audit processes turned into a simple experience that improved audit times by over 30%.

  • Design strategy collaborated across business, marketing, product, and engineering teams.

  • Multiple teams, multiple features, multiple project phases, one design expert consistently meeting deadlines.

Disclaimer

*This work was performed by Kevin Osborn while working as a Senior Product Designer for Bitovi.

Contact

IfyourteamislackingUXstrategyorAIrapidprototypingexpertise,UrsaDesignisheretohelp.

IfyourteamislackingUXstrategyorAIrapidprototypingexpertise,UrsaDesignisheretohelp.

IfyourteamislackingUXstrategyorAIrapidprototypingexpertise,UrsaDesignisheretohelp.

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